“What Can A Sales Manager Do For Your MSP When You’ve Already Doubled Sales? TRIPLE THEM.”

Posted by Skyler On April 17th, 2019
Jim Bryce
April 17, 2019

“In 2017, a wake-up call brought Debian IT owner Vincent Fung to the realization that in order to continue growing his company and avoid the looming plateau due to the declining economy, he needed a full-time, devoted sales manager.

Enter Jim Bryce(me).  In my short tenure, I’ve focused on Robin’s marketing and achieved some amazing wins. One 9-Word email alone sent from Rapid Implementation Workshop got us $3,200 in MRR. Attending the Workshop prompted us to do a complete update and review on all of our marketing initiatives. We learned that, as a result of always having a full plate, we must put an annual review process in place to ensure all of our marketing efforts are current and relevant.

The weekly RIW calls have guided me through the process of updating all aspects of our sales and marketing programs and kept me accountable and on track. We successfully ran a Black Friday campaign resulting in $22,425 in project revenue and $133,476 in product sales. Over the fourth quarter of 2018, we increased our leads from 950 to over 2,500 and closed a number of exceptional deals with prospects, representing $27,510 in new MRR, which equates to $990,360 in revenues over their term. We’ve also expanded our target market, revamped our referral program and structured our phone answering process. In addition to all of this, we opened a new office in Toronto where er secured our first client and we’re planning to use the same marketing to replicate our success.

While Vince successfully doubled his sales from 2014 to 2017, he did it WITHOUT a sales manager. Now we have a lofty goal to TRIPLE our sales by the end of 2021. And we are off to a great start. Debian IT has just wrapped up our most successful January in the history of the company!”